
As artificial intelligence (AI) becomes more accessible for small businesses,…
If you are not using an email tracker for your business, then you are missing out on some key information that can help your online marketing strategy.
Have you ever sent out an email, waited for a response and never gotten one? What happened to that email? Was it even delivered? With email tracking, you will never be left wondering again. You will know if the email was delivered, when it was opened and if the recipient clicked on any of the included links.
A good email tracker will give you the power to build and nurture relationships with your customers. It does this by providing you with crucial data that can help you customize your user experience and send out more relevant emails.
Email open tracking lets you know if the recipient opened the email. When you look at your email campaign stats, you will be able to see how many people opened the email and who they are. You should also note that some email tracker automation software will not count auto-replies or out-of-office messages as opened. A few terms to familiarize yourself with include:
If you find that your open rates are low, there are a few reasons why that could be:
To make your life easier and free up valuable time, you can implement an automated email tracker. This kind of software provides your company with email tracking tools and an email tracking service all in one place. This makes it much easier to access your email campaign stats and data as well as create personalized email campaigns in the future.
SharpSpring, Inc. is a full marketing automation company that can provide your business with an email tracker for your email campaigns. For more information or to
request a demo, visit our website today.
Schedule a personalized, live SharpSpring demo today.
Schedule My DemoAs artificial intelligence (AI) becomes more accessible for small businesses,…