Act-On Pricing and Reviews

SharpSpring vs Act-On: compare Act-On pricing, terms, & reviews to SharpSpring. Review our in-depth comparison of SharpSpring and Act-On pricing and features. Explore why SharpSpring is a better alternative marketing software alternative than Act-On!

Compare Act-On Software to SharpSpring as a Lead Competitor

This side-by-side comparison of business integration software looks at Act-On marketing software and SharpSpring. Find out which has better pricing, reviews and features.
SharpSpring Reviews SharpSpring Reviews Act-On Reviews
Features Comparable
Reviews
4.5/5
G2
4.5/5
Capterra
4.1/5
G2
4.3/5
Capterra
Terms Annual and monthly options Annual contract paid up front
Annual Cost* $17,388 $24,000
Features
Reviews
SharpSpring Logo
7.8/10
Trust Radius
4.7/5
MarTech
ActOn Logo
7.4/10
Trust Radius
4/5
MarTech
Terms SharpSpring LogoAnnual and monthly options ActOn Logo Annual contract paid up front
Annual Cost* SharpSpring Logo$15,000 ActOn Logo $27,600

* Cost for all products based on 20K contacts.

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SharpSpring Review

Launched in 2014 to deliver powerful and affordable marketing automation, SharpSpring is a flexible platform that integrates easily with other tools. SharpSpring has annual and monthly payment options and is a fraction of the cost of competitors.

Act-On Review

Act-On offers enterprise-level marketing automation, website management tools and a basic partner system for agencies, but it relies heavily upon integration with other CRM platforms and services.

Act-On Pricing

Compare Act-On pricing and terms to SharpSpring, the best alternative to Act-On. Review the details, including the number of contacts, inclusions and onboarding costs.

SharpSpring Pricing SharpSpring Pricing Act-On Pricing
20k Contact Plan Enterprise
Total
Get Started Cost $3,448

(As little as)

$40,000
Monthly Cost (Based on Annual Terms) $1,499/mo $2,000/mo
Annual Cost $17,388 $24,000
Onboarding (One time fee based on Annual Terms) $1,999 $5,000
Contacts 20k 20k
API Calls Included Per Day 50k 25K
Marketing Users Unlimited 6
Sales Users Unlimited 100
Emails Included Per Month 100K Unlimited

SharpSpring wins on cost and contract type.

SSharpSpring costs much lower than Act-On when it comes to annual costs.

SharpSpring Pricing & Terms Comparison

Act-On vs SharpSpring: Business Integration Software Comparison

Compare Act-On software's features to SharpSpring's features in key areas, such as the email designer, dynamic content, and render testing for email automation.

SharpSpring Email Software Comparison SharpSpring Email Software Comparison Act-On Email Software Comparison
All Plans Enterprise
Total 7/8 8/8
Drag-And-Drop Designer βœ” βœ”
WYSIWYG Interface βœ” βœ”
Dynamic Content βœ” βœ”
Responsive Templates βœ” βœ”
After-The-Click Tracking βœ” βœ”
Render Testing $ βœ”
A/B Testing βœ” βœ”
RSS Email Syndication βœ” βœ”

Similarities in email marketing, but SharpSpring is more affordable.

Email marketing is at the core of all marketing automation platforms. SharpSpring and Act-On both excel in this area by offering all of the features that help agencies use email as an effective campaign tool for their client, but SharpSpring is more affordable than Act-On.

SharpSpring Email Features Comparison

$ = available for additional charge

Act-On vs SharpSpring: Automation Platform Comparison

See how Act-On marketing automation compares in key areas such as branching workflows, behavior-based automations, and automation functions that accelerate your marketing efforts. Explore why SharpSpring's automation platform is a better alternative to Act-On.

SharpSpring Automation Platform Competitors SharpSpring Automation Platform Competitors Act-On Automation Platform Competitors
All Plans Enterprise
Total 11/11 10/11
Visual Workflow Builder βœ”
Unlimited Workflows and Tasks βœ” βœ”
Triggers and Filters βœ” βœ”
Branching Workflows βœ” βœ”
Time-Based Automations βœ” βœ”
Behavior-Based Automations βœ” βœ”
Advanced Lead Scoring βœ” βœ”
Dynamic Lists βœ” βœ”
Advanced Segmentation βœ” βœ”
Dynamic Landing Pages βœ” βœ”
Personas βœ” βœ”

Similarities in automation features, but SharpSpring's automation is more flexible.

Automation is another area where SharpSpring and Act-On both have a rich feature set. However, SharpSpring offers marketers a visual workflow builder to help them visualize the buyer’s journey.

SharpSpring Automation Features Comparison

Act-On vs SharpSpring: Form Building Software Comparison

Forms are a vital component of lead generation and nurturing, so marketing automation should feature strong form building functions. See how Act-On compares in key form functions, such as analytics, auto-complete, progressive profiling and dynamic form features.

SharpSpring Forms Software Alternatives SharpSpring Forms Software Alternatives Act-On Forms Software Alternatives
All Plans Enterprise
Total 12/12 12/12
Drag-And-Drop Form Designer βœ” βœ”
Dynamic Forms βœ” βœ”
Use CSS To Match Your Site βœ” βœ”
Customized Fields βœ” βœ”
Custom Calls To Action βœ” βœ”
Auto-Complete βœ” βœ”
Progressive Profiling βœ” βœ”
Form Analytics βœ” βœ”
Third-Party Forms Supported βœ” βœ”
Third-Party Post-Back βœ” βœ”
Native WebEx Integration βœ” βœ”

Form Functionality Comparison

Forms is another area where SharpSpring and Act-On both have a rich feature set and match up evenly. Both platforms excel in this area by offering all of the features and tools that help agencies to gather information about their leads, but SharpSpring is more affordable overall.

SharpSpring Form Features Comparison

Act-On vs SharpSpring: Contact Tracking Comparison

Contact tracking makes it easy to follow your contacts through the sales and marketing funnel. View a side-by-side comparison of Act-On and SharpSpring for contact tracking features. Compare key functions, such as anonymous site visitor tracking, daily email of site visitors and more.

SharpSpring Contacts and Tracking Platform Comparison SharpSpring Contacts and Tracking Platform Comparison Act-On Contacts and Tracking Platform Comparison
All Plans Enterprise
Total 6/6 6/6
Identify Anonymous Site Visitors βœ” βœ”
Track Behavior History Of Known Leads βœ” βœ”
Timeline Of Lead Interactions βœ” βœ”
Daily Email Of Site Visitors βœ” βœ”
Important Page Visit Tracking βœ” βœ”
Advanced Lead Scoring βœ” βœ”

Contact tracking features are comparable.

Both platforms track information on anonymous site visitors and then tie those histories to their respective leads upon form fill-out. SharpSpring’s Life of the Lead sets it apart, featuring a timeline of interactions between the lead, your website, your communications, and any events or changes made to the record in SharpSpring.

SharpSpring Contact Tracking Comparison

Act-On vs SharpSpring: Landing Page Software Comparison

Landing pages are key to conversions and should work in direct support of your marketing automation efforts. Compare the landing page builders in Act-On vs SharpSpring, including key functions and features such as dynamic content, a template library, and more.

SharpSpring Landing Page Software Alternatives SharpSpring Landing Page Software Alternatives Act-On Landing Page Software Alternatives
All Plans Enterprise
Total 7/7 6/7
Drag-and-Drop Designer βœ” βœ”
WYSIWYG Interface βœ” βœ”
Dynamic Content βœ” βœ”
Library Of Responsive Templates βœ” βœ”
Optimize For Mobile βœ” βœ”
Build Single Landing Pages βœ” βœ”
Build Landing Page Funnels βœ”

SharpSpring landing page builder wins with funnels.

SharpSpring goes beyond basic landing pages and offers pre-built and customizable funnels – a series of landing pages designed to work together to convert and transform visitors into leads.

SharpSpring Landing Page Builder Comparison

Act-On vs SharpSpring: Blog Platform Comparison

Content is king of marketing, so make sure your blog efforts are as simple as possible. Compare SharpSpring's blog builder features to Act-On, such as social sharing, advance post scheduling and more.

SharpSpring Blog Platform Competitors SharpSpring Blog Platform Competitors ActOn Blog Platform Competitors
All Plans Enterprise
Total 7/7 0/7
Drag-and-Drop Editor βœ”
WYSIWYG Interface βœ”
Dynamic Content βœ”
Library Of Responsive Templates βœ”
RSS Email Syndication βœ”
Advance Post Scheduling βœ”
Social Sharing Widget βœ”

Blog builder unique to SharpSpring.

If content is king, SharpSpring wins. Its blog builder is designed to give your top-of-the-funnel marketing and lead acquisition efforts the royal treatment. SharpSpring’s blog builder is also dynamic, allowing a blog to automatically respond to a lead’s attributes.

SharpSpring Blog Builder Comparison

Act-On vs SharpSpring: Social Media Software Comparison

Social media should be directly integrated into your marketing automation platform. See how Act-On’s social media features compete with SharpSpring’s, by comparing key functions and features, such as social sharing, measuring social conversions and social listening.

SharpSpring Social Media Software Comparison SharpSpring Social Media Software Comparison Act-On Social Media Software Comparison
All Plans Enterprise
Total 6/6 6/6
Social-CRM Integration βœ” βœ”
Social Profiling βœ” βœ”
Social Listening / Monitoring βœ” βœ”
Social Publishing βœ” βœ”
Social Media Conversions βœ” βœ”
Content Calendar βœ” βœ”

SharpSpring leads in social features.

Both solutions offer social media profiling and the ability for the sales team to interact with leads through social channels. More importantly, both platforms can track social media conversions/ROI, but SharpSpring is more affordable overall.

SharpSpring Social Media Features Comparison

Act-On vs SharpSpring: Sales Platform Comparison

Unite sales and marketing teams with a single platform. See how Act-On marketing automation sales tracking features compare to SharpSpring’s in key areas such as CRM, integrations, lead scoring and more.

SharpSpring Sales Platform Alternatives SharpSpring Sales Platform Alternatives Act-On Sales Platform Alternatives
All Plans Enterprise
Total 9/10 8/10
Built-In CRM βœ”
Sales Automation βœ” βœ”
IMAP Syncing $ 3rd party
Custom Analytics and Dashboards βœ” βœ”
Report Scheduling βœ” βœ”
Advanced Lead Scoring βœ” βœ”
Book Meetings βœ” βœ”
Outbound Dialing/Call Tracking βœ” βœ”
Custom Notifications βœ” βœ”
Shopping Cart Integration βœ” βœ”

SharpSpring's sales features set it apart from competitors

SharpSpring sets itself apart from competitors with reporting features and by providing a free CRM that’s also optional (i.e., it plays nice with other CRMs). With Act-On, a user must have another CRM; otherwise data is simply stored in what is effectively a repository.

SharpSpring Sales-Focused Features Comparison

Act-On vs SharpSpring: Software Integrations Comparison

With technology evolving rapidly in the marketing automation space, integrations are vital to ensure your marketing automation platform performs. See how well Act-On software integrates with other tools like CRMs, CMSs, and more. See how Act-On compares to SharpSpring on integrations.

SharpSpring Software Integrations Comparison SharpSpring Software Integrations Comparison ActOn Software Integrations Comparison
All Plans Enterprise
Total 7/8 7/8
CMS Compatibility βœ” βœ”
Open API βœ” βœ”
Zapier Integration βœ” βœ”
Piesync Integration βœ” βœ”
Multiple Device Tracking βœ” βœ”
Third-Party/Native Form Compatibility βœ” βœ”
Native Salesforce Integration $ $
Advanced Reporting/Data Exports βœ” βœ”

Software integrations are comparable

Act-On & SharpSpring platforms stack up well here, both offering key integrations that are of value to marketers, but SharpSpring is more affordable overall.

SharpSpring Platform Features Comparison

Act-On vs SharpSpring: Platform Support Comparison

Does Act-On stand behind the platform with comprehensive, free, support? Will Act-On support migrate you from another platform? Check out how Act-On alternatives compare in customer support.

SharpSpring Platform Support Competitors SharpSpring Platform Support Competitors Act-On Platform Support Competitors
All Plans Enterprise
Total 5/5 3/5
Dedicated Customer Success Manager βœ” $
Platform Migration Support βœ” $
Phone/Email Support βœ” βœ”
Library of OnDemand Training Resources βœ” βœ”
Live Chat βœ” βœ”

Customer support included with SharpSpring.

Act-On charges extra for a dedicated account manager and platform migration support. These features included at no extra charge with SharpSpring.

SharpSpring Customer Support Comparison

Easiest Provider to Work With

Fraction of the Cost of Competitors β€’ Month-to-Month Contracts β€’ Unlimited Users/Support

Agency-Focused Features

With single-sign-on, manage your clients all in one spot in our Client Management Console.

Free, Unlimited Support

Phone and email support from your dedicated customer success manager is always free. Plus, you’ll get access to 100+ training videos to hone your skills.

Intuitive Interface

Get up and running quickly. Contextual help on every page of the platform.

Flexible Platform

Powerful native integrations, plus an open API and universal CMS compatibility.

Trusted by Thousands of Companies

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