Last updated on October 13, 2021
Data Unification and Data Management are Key Does anyone even remember "traditional" marketing anymore? Sure, the days of billboards and postcards in the mail are definitely not over. But digital has been the first thing to come to mind when talking about marketing for over a decade. Digital marketing has been such a powerhouse for businesses due to data. This…
Last updated on August 31, 2021
Right now there are countless “emperors” boldly making decisions that are clothed in “data.” The terrible truth is that those decisions aren’t wearing anything at all. As a marketer, I live and die by the data, and have found marketing automation platforms like SharpSpring to be the best tailors possible to avoid getting called out for indecent exposure in meetings.…
Last updated on December 12, 2019
Each year, online figures for Black Friday indicate continued substantial growth. In 2018, online sales reached new levels, and with more Internet users coming online in 2019, this year’s figures will likely be even higher.Purchases from mobile devices are bringing in billions, too. Research by Shopify showed that 66% of sales over the Black Friday and Cyber Monday period came…
