Last updated on January 29, 2021
The most valuable asset businesses strive to gain is a loyal customer base. However, this is quickly affected by customer relations efforts. While the initial stages might not be troubling as you are dealing with a few clients, as your business grows, you might be overwhelmed by the growing number of customers. Maintaining records using means such as spreadsheets becomes…
Last updated on January 25, 2021
When it comes to marketing, it’s not enough to churn out content and hope for the best. You need to be able to offer relevant, personalized content that your audiences want to engage with. To do that, however, you need to be able to collect data about your prospects — not just their contact information, but also their behaviors as…
Last updated on December 29, 2020
When it comes to storing customer data for personalized marketing, businesses need a solid Customer Relationship Management (CRM) system in place. Tasked with keeping track of phone numbers, email addresses, previous purchases and other vital information, a good CRM system will eliminate a lot of time-consuming tasks. Plus, it will allow you to keep all of your customer data organized.…