Enjoying customer experience automation

Getting Started With Customer Experience Automation

Customers are the lifeblood of your business; attracting and engaging them, encouraging them to buy, and keeping them happy after a sale are important to the marketing process. While there are many ways to accomplish all of these objectives, customer experience automation and customer experience marketing can help you up your game. Connect with the Customer You can connect with…
Customer happy due to omni-channel marketing

Omni-Channel Marketing Versus Customer Experience Marketing

Using every means of marketing available to you is wise in today’s consumer economy. Your customers are diverse, intelligent, and have specific needs that you can meet with well-thought-out planning strategies. Two methods of this customer-facing approach are omni-channel marketing and customer experience marketing. What follows will help you understand what they are, why they are important, and when you…