As artificial intelligence (AI) becomes more accessible for small businesses,…
Foster Retainer-Based Relationships with Marketing Automation
Digital marketing agencies know the many benefits that come with ongoing client relationships, the most obvious being the dependable cash flow. But how can you secure and foster this type of retainer-based relationship?
SharpSpring partner Paul Bresenden of 454 Creative (a digital marketing and creative agency), has the answers you’re looking for. In this webinar, Paul covered:
- The benefits of building retainer-based client relationships
- Some great tips for communicating with clients and setting expectations
- How to use marketing automation to identify ideal clients and deliver consistent results
Paul is an industry veteran who has designed and strategized for leading organizations around the globe. Paul leads 454 Creative with his broad expertise in web development, digital strategy, marketing automation, lead generation, and conversion optimization. He helps businesses connect marketing, sales, and technology to produce measurable and effective results for success.
Partner Enablement Manager, SharpSpring
Koertni came to SharpSpring from a partner agency. She has walked in your shoes pitching and using marketing automation. She now develops content, programs, events and other resources to help agency partners become even more proficient at growing revenues and serving clients.