How can you find the elusive competitive edge?
Helping your clients stand out from their competitors separates you from other agencies. Let’s talk about some winning strategies to make it happen.
Beating the Competition Takes Insights and Action
Your clients find themselves in a crowded market with everyone trying to reach and convert the same leads. The truth is, not all marketers are putting themselves in the best position to engage with customers. And this leaves the door open for you to help bring about a competitive edge and raise your stock with both current and potential clients.
Getting there means truly understanding the situation your clients find themselves in. The State of MarTech report conducted by research firm Ascend2 and SharpSpring, surveyed 187 marketing professionals to get to the root of the problems and challenges they face. The findings, including the fact that 95% of marketers believe personalization significantly improves campaign performance, are key to identifying advantages and aiding in success.
51% of marketers have marketing tools that are only partially integrated or use manual processes between tools.
Source: The State of MarTech. Conducted by Ascend2 and SharpSpring. Published August 2021. N = 187 U.S. marketing professionals
Adapt and Win